Text

Strategic market relationships : from strategy to implementation

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Detail Information

Series Title

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Call Number

HF 5415.55 D66 2002

Publisher

New York : John Wiley & Sons., c2002

Collation

viii, 288 p. ; 23 cm.

Language

English

ISBN/ISSN

0-471-49443-7

Classification

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Content Type

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Media Type

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Carrier Type

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Edition

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Subject(s)

Industrial management
Business networks
Relationship marketing
Strategic alliances (Business

Specific Detail Info

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Statement of Responsibility

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