APA Style

Blanchard, K, H., Bowles, S, M. (c1993). Raving fans : a revolutionary approach to customer service . New York: William Morrow and Company.

MLA Style

Blanchard, Kenneth, H.., Bowles, Sheldon, M.. "Raving fans : a revolutionary approach to customer service". New York: William Morrow and Company, c1993. Text.