APA Style

O'neal, C., Bertrand, K. (c1991). Developing a winning J.I.T. marketing strategy : the industrial marketer's guide . New Jersey: Prentice Hall.

MLA Style

O'neal, Charles., Bertrand, Kate. "Developing a winning J.I.T. marketing strategy : the industrial marketer's guide". New Jersey: Prentice Hall, c1991. Text.